Your business partner, who also happens to run your entire finance department.
CRUX is an active business partner who manages your entire financial function, from bookkeeping to CFO strategy, so you can focus on growing the business you're passionate about.
Two simple ways to partner, starting at $350/month.
A business partner who manages your finance department
From day-to-day bookkeeping and accounting to board-level strategy, CRUX manages your entire finance function remotely, for growing businesses anywhere in the US. It's a smarter, more efficient alternative to hiring a full-time bookkeeper or accountant, and it scales as you grow.
Bookkeeping & Accounting
Clean, current books you can finally trust, closed and reconciled every month.
Learn moreReporting & Planning
Reports, forecasts, and dashboards that show you where the business is really headed.
Learn moreFractional CFO Strategy
Profitability, pricing, and CFO-level guidance to steer bigger decisions with confidence.
Learn moreMore partner than provider
Most firms record what already happened. CRUX sits beside you and thinks ahead, so your finances become a source of confidence instead of stress.
Genuinely invested
We take on a handful of owners whose missions we believe in, and treat your success like our own.
Proactive, not reactive
We flag what's coming, not just what already happened, so nothing catches you off guard.
Calm under pressure
Steady, clear guidance when the decisions matter most, and the numbers feel overwhelming.

Hi, I'm Johnny.
I started CRUX to be the finance partner I always wished business owners had: someone who understands the business, stays closely involved in the financial side, and genuinely cares whether you succeed.
I don't want to work with every business. I want to work with owners building something meaningful, and when I believe in what you're building, I'm all in.
Read the CRUX storyTwo simple ways to partner with CRUX
Most owners assume real finance help costs a fortune. It doesn't. Choose the Partner Suite for a complete finance department, or the Collaborator Suite to build exactly the support you need, starting at $350/month.
Let's build something that lasts
If you're building a business that matters, let's talk about how CRUX can run the finance side, so you can focus on the rest.